If you’re a regular reader of this blog, you know we’ve devoted some space to the virtues of e-mail marketing for small businesses. Now, see what others have to say on this topic. Our colleague David Baker of digital marketing services firm Avenue A|Razorfish offers some great insights on why e-mail is such a vital tool for small business.
On a related note, last week we published some interesting survey data from our recent Vision to Venture conference for women entrepreneurs that revealed that 61% of the women business owners surveyed are not using the Web to manage and market their business. This finding is generating some healthy discussion at one of the Wall Street Journal blogs. Check it out and let us know what you think by posting a comment here. We’d love to hear your thoughts.
Monte Enbysk