Too many women who run small or home-based businesses get caught doing double duty. They're continually balancing work and family, weekdays and weekends, while the borders between the two keep shifting.
"Working from home has many perks, but with those perks come the reality that you're never away from your business," says Missy Cohen-Fyffe, who runs a baby products company in Pelham, N.H.
The upshot: Tasks and responsibilities spin round the clock and women business owners don't allow themselves any true breaks or vacation. "A lunch break to many of these wonderful women is … folding laundry," says Eli Davidson, a Los Angeles business coach who often counsels women who work from home.
In this time-pressed equation, technology is both a blessing and a bane. Anywhere-anytime technology helps companies of all sizes stay on top of rapidly-shifting priorities and needs. Yet, always-on access also means women never quite shut down. And taking phone calls during dinner or checking e-mail while out with the kids usually means someone gets short shrift, whether it's the family or the client.
Without taking time to recharge, both business and owner are bound to suffer.
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